#DTCBrandLaunch
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06-15
A Stockholm DTC founder came to S·KAIFEI in February 2025 with one goal — launch a private label laser cut underwear line in time for Black Friday 2025. She had a fabric sample and a packaging mood board. 9 months later she shipped 2,400 units across 4 SKUs with 86% sell-through in 14 days. The launch ran on the 6-phase framework below.
The 2026 private label laser cut underwear launch is a 6-phase project, not a single order. This article walks through the phases, the timing, and the engineer point of view from our Shantou sample room.
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S·KAIFEI is a professional underwear manufacturing factory integrating R&D, design, and production. We are committed to providing global customers with high-quality OEM/ODM services and powerful spot supply chain services.
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WhatsApp：+79251965661
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Tel: 89257766089, 89654411360
Email: kai@skaifei.com
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